Focus on Results! •  Are you really satisified with the progress of your endeavors? •  Have you defined your vision of your success? •  Do you want to save time, money and energy as you seek your success? •  Would you like easy ways to sharpen the focus of your actions? •  Ever wish you knew how to shorten the business planning learning curve? •  Do you wish you had a check list of the right questions to ask to test your vision? •  Are you tired of specialists that lack the insights of a strong generalist? •  Maybe it is time to pick up your phone and let's chat a bit:                     804-746-4450. Not sure?  Then please read on ..... John C. Randall 2009      My mission is to help the truly ambitious decision maker achieve a higher level of success.  If you are doing well, use my insights to do even better!      How do we start?  First I will learn about your vision, mission, plans, situation and challenges.  Then I will apply a very diverse range of experience and hard won insights to save you time and effort in getting desirable results.      Is my perspective academic or real world?  Extensive insights have been gained by being the founding owner and operator of several different business operations serving private and public sectors.  Helping guide the formation of several non-profits has sharpened these insights.  Operating an award winning advertising agency also broadened my perspective on a wide range of critical business development issues.      Many unique and valuable insights come from being the confidential alternative to a Board of Directors for a wide variety of privately owned entities since 1981.  Knowing what works, and even more imporantly, what does not work, helps you avoid making costly mistakes.       Other insights have come from being the author of business books, articles, creator of original seminars/workshops and speaker on many business and enterprise achievement topics.  The uniqueness of the methods I use is reflected by my nationally trademarked MasterMinder® Success Systems.      Prior experience for 20 years as a professional and manager with four major corporations, as well as two degrees in chemical engineering and an education at Harvard Graduate Business School provided the mid-life springboard for this endeavor.        Who uses my services?  Those using my services range from entrepreneurs and start-ups to CEO's, well-established small and big business units, federal and state governmental units, non-profits and associations, and even some consultants, etc.  They are located from coast to coast!      Services may be reflected by an advisory role, being a "Sounding Board", development of a marketing-driven business plan, custom development of resources, comprehensive situation analysis of the enterprise or business, etc., always with a focus on getting results.        Ready to start?  Let’s chat – and if it makes sense to both of us, I will draft up a “suggested plan of action” for the next step!  Call me now for an appointment:  (804) 746-4450.      Want to know more?  A summary professional profile follows for your convenience.  For more information and order forms for some of the publications that I have authored, please visit www.RGIofVa.com.  Also, if you are seeking a speaker, please feel free to contact me.      Thank you. John C. Randall Phone: 804-746-4450 E-mail: John@JohnCRandall.com P.O. Box 2800 Mechanicsville, VA 23116 Occupation/Title: The Consultant's Consultant: Author, speaker, content expert, training developer and highly diversified management, business and technical consultant. President, John C. Randall & Associates, Inc. (since 1981); Chairman of Board, Randall Group, Inc. (since 2001). Areas of Expertise: Author/Writer: Speeches, reports, published books, seminars, and workshops presented to thousands in a wide range of venues. Most dealing with subjects important to business and economic sectors: self-leadership, viewpoint speaking, communications skills, marketing, management, financial analysis, business planning and related issues. Public Speaker/Trainer: Representing self and various organizations, have written and presented speeches, seminars, and workshops on a wide range of business and economic topics. Venues include national conferences, CEO membership associations, regional training and local business organizations. Creator, owner and presenter of the MasterMinder® System for Self-Leadership. Author of the book "How To Save Time and Worry Less!" It is the backbone of a dynamic seminar/workshop "Lead Self - - or Be Led!" The MasterMinder® Self-Leadership System covers concepts, techniques and processes that have stood the test of time since 1979. Business Development Advisor: Confidential business optimization advisor to more than 200 owners of small business operations. Service, construction, manufacturing, high-tech, medical, dot coms, etc. (other pertinent areas of expertise reflected in occupational highlights and experience). Exit strategies, mergers and acquisitions, start-ups, organizational development, marketing strategies, etc.  Also serve some non-profits. Occupational Highlights/Previous Experience: Business Founder/Entrepreneur: Consulting firm, marketing communications firm, recreational products distributor, national award-winning advertising agency (multiple silver and bronze Telly Awards) and publishing company. Maximum employed staff: 18. More than forty years of experience as an entrepreneur and intrapreneur. Corporate Professional: Twenty years in competitive corporate environments of Mobil, Corning, Celanese and Olin. Rapid career progression in staff, line, and special project assignments. Government Experience: Advisor, trainer and consultant to U.S. Small Business Administration headquarters and field offices. Employed by DoD/DLA supply procurement center for one year. Evaluator of government systems at Federal and State levels. Computer Modeling of Business Systems: Created spreadsheet software in late 70's for optimization of business operating parameters (before Excel was born). Have created hundreds of spreadsheet systems since then for a wide range of business applications. High Profile Presentations/Books/Publicity: Author of the book "How To Save Time and Worry Less!" First published in 1979, the now famous prioritizing grid of "important, not important" and "urgent, not urgent" was just one of the concepts introduced in Randall's book. Professor Steven Covey, best selling author of "First Things First" popularized this grid in the 90's and kindly referenced Randall's work. Largest live audience: Freshman class of university in West Virginia (approx. 3,000). Smallest live audience: One CEO! Mobil public speaker during energy crisis in the late 70's: more than 100 live presentations in mid-Atlantic states. Author and presenter of unique presentation, "A Political Crisis - Not An Energy Crisis!" Extensive TV, radio, and press coverage. Paid speaker at national level for The Executive Committee (TEC), now organized as Vistage. Other published works include an interactive 266 page Guidebook, "Mastering Your Marketing!" , which features 24 progressive guides for business marketing planning and plan development. Inventions/Awards/Honors: Inventor, awarded three commercially viable U.S. patents: 1. Cigarette filter used in Europe by Pall Mall in early '70's (U.S. Patent 3,804,695 Apparatus for making tobacco smoke filters. March 25, 1971). 2. Machinery to make the cigarette filter (U.S. Patent 3,804,695 Apparatus for making tobacco smoke filters. March 25, 1971, and U.S. Patent 3,636,825 Apparatus for conveying webs, to improve tobacco smoke filter manufacturing process. January 6, 1969). 3. Recovery system for toxic and corrosive liquids. A significant international product (U.S. Patent 3,965,005 Method and apparatus for evaporating and separating multiple component solutions or mixtures. November 22, 1974). Sigma Xi Scientific Honorary society. President/Owner of advertising agency that won multiple bronze and silver Telly Awards. Was also listed in Advertising Agency Red Book (list of the world’s top advertising agencies). Education: Harvard Graduate Business School, PMD 16, 1968 North Carolina State University, Raleigh, NC, MSChE 1964 University of Florida, Gainesville, FL, BSChE 1959 Other: President, 2 years, Business Resource Center, Glen Allen, Virginia. Board of Directors, 6 years, Prevent Child Abuse, Virginia. Member, Bull and Bear Club, Richmond, Virginia. Director, Churches That Care, Inc. Advisory Board, Sonja Lauren Foundation. Founder, Ultra-Small Business Alliance. Edutainer, speaker, and guest columnist in printed publications. Married since 1960, sons and grandsons! Lived in Hanover County, Virginia since 1975. WHICH TO DO FIRST?  WRITE A BUSINESS PLAN OR WRITE A MARKETING PLAN? The conventional wisdom is to write a business plan.  I agree, you should define the business.  But first consider this: Are there enough customers who can willingly and promptly pay you for what you offer?  If you are the least bit unsure, take steps to find out for sure.  Sadly, many business failures are really mostly failures in marketing.  Selling is not the same as marketing.  The prospect must have contact before you can start selling. Marketing is how you get the contact started, and when done right, will help you grow your paying customer list.  Selling is just one step, but frequently, it is the only step that many consider in their plans.  Do you want to learn how to write a marketing plan, including a marketing plan outline?  Then visit: www.MasteringYourMarketing.com now. LIKE SOME USEFUL TIPS?  Send an e-mail to me at John @ JohnCRandall.com and I will send you some useful tips and recommended reading.  They will save you time and help you avoid some hard knocks in the real world of business.  Just put "Free Pre-Launch Papers" in the e-mail subject line, please.  Best of all, it is FREE from me to you!                                                                             John P.S.  I do not share e-mail addresses with anyone.  DID THE ECONOMIC STIMULUS PLAN ARTICLE I WROTE LEAD YOU TO THIS SITE? Did you do the math and discover that 3 million ultra-small business firms times $200,000 stimulus per firm is 25% less than the total cost of the $800 billion stimulus plan?   Click on the PDF icon below for a study copy, and pass the word on to people who care. First Name Last Name Company Name Address Line 1 Address Line 2 City State Zip Code E-mail Address Comments Would you like to help make the right things happen for the good of the ultra-small business sector of the United States?  If so, please  fill in the form above and click "Send" box (I do not share e-mail lists with anyone).  Thank you for your interest!    Why Not Stimulate the Real Source of Jobs? © John C. Randall 2010 and prior years.